Amsterdam, 28 March 2013 – Fleishman-Hillard has for the first time been named Benelux Consultancy of the Year by The Holmes Report, a prestigious public relations industry newsletter. The nomination was based on the successful performance of the firm’s Amsterdam and Brussels offices. The Holmes Report cited growth in clients, performance in digital areas, and intellectual leadership of the agency’s internal and crisis communications practices as key factors for the selection.
News & Opinions
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Lobbing In The Upper House Can Make All The Difference
Is the Upper House still the proverbial chambre de réflexion? Or is it increasingly a political organ with which you can wheel and deal? Three tips for lobbyists: Include the Upper House in your lobbying strategy; sometimes it can make all the difference. Don’t miss out the Lower House, though. And tip 3: Remember that some senators consider not only the public interest but also the interests of the organisation with which they are affiliated.
Fleishman-Hillard Appoints Paul Haugen as EMEA Director of Planning
LONDON, Feb. 14th, 2013 — Fleishman-Hillard International Communications has appointed Paul Haugen as director of planning for its Europe, Middle East and Africa region. The agency is building its insights and planning capability around the world, and Haugen will lead that creative drive in EMEA to bring even more integrated communications solutions to international clients.
Haugen, who will assume the new role effective March 4, will be based in London. He brings more than 25 years of experience, working with multinational clients in the areas of planning, branding and strategy development. He will report to Richard Kanareck, managing director of the London office, and to John Saunders, president of EMEA, working closely with teams in EMEA as well as around the agency’s global network.
“We’re delighted Paul’s joining us,” Kanareck said. “He is an incredibly smart, creative and strategic thinker with a broad range of experiences that will help us continue to deliver more ambitious and effective integrated campaigns for our clients in the U.K. and across the region. He has an outstanding track record working for first-class brands at several top agencies.”
Haugen added: “I’m hugely excited to join Fleishman-Hillard. I admire the firm’s global network, its client roster and obvious investment in creativity. I have witnessed the tremendous growth of Fleishman-Hillard’s presence in EMEA in the past eight years and very much look forward to spearheading planning in the region.”
Haugen joins Fleishman-Hillard from MHP Communications, where he established the agency’s client service framework and led MHP’s recent branding. Haugen also has held roles at Edelman, Burson-Marsteller and Hill & Knowlton.
About Fleishman-Hillard
Fleishman-Hillard Inc., one of the world’s leading strategic communications firms, has built its reputation on creating integrated solutions that deliver what its clients value most: meaningful, positive and measurable impact on the performance of their organizations. The firm is widely recognized for excellent client service and a strong company culture founded on teamwork, integrity and personal commitment. Based in St. Louis, the firm operates throughout North America, Europe, Asia Pacific, Middle East, Africa and Latin America through its 80 owned offices. For more information, visit the Fleishman-Hillard website at www.fleishmanhillard.com. Fleishman-Hillard is a part of Diversified Agency Services, a division of Omnicom Group Inc.
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE:OMC) (www.omnicomgroup.com), manages Omnicom’s holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.
About Omnicom Group Inc.
Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
Fleishman-Hillard Provides Insight Into the New Reality of Internal Communications
On Thursday 29 November, Fleishman-Hillard presented the results of a large-scale study into the changes in the field of internal communications.
The question of whether the financial crisis has had an impact on the role, significance and importance of internal communications was answered with a clear ‘yes’.
A Look Behind the Scenes of the Obama Campaign with Fleishman-Hillard
On Wednesday 31 October, Bill Black, an insider at the Democratic Party and Vice Chairman of the Fleishman-Hillard Global Public Affairs Practice in Washington DC, gave us a look behind the scenes of the Obama 2012 campaign. Bill provided those present with insight into the highly advanced communications strategy behind the Obama campaign. The central issue was: what can we learn from the Obama 2012 campaign?
Fleishman-Hillard Named Holmes Report’s 2012 Global ‘Public Affairs Agency of the Year’
ST. LOUIS, Sept. 24, 2012 — Fleishman-Hillard has been named 2012 Global “Public Affairs Agency of the Year” by The Holmes Report. The influential industry publication recognizes the agency for its strong presence in Brussels, in particular its digital and financial capabilities. The honor also is based on the agency’s offerings in Washington, D.C., and across Asia Pacific.
Philips Benelux and One Voice Win Digital Communication Award
Philips Healthcare project beats Cannes Grand Prix winner in the Digital Communication Awards
Amsterdam, 19 September 2012 – Along with communications agency Fleishman-Hillard, as part of the global Omnicom consortium OneVoice*, Philips has won a Digital Communication Award in the category ‘Twitter Profile’. The parties collaborated with the Catharina Hospital in Eindhoven on the social media project ‘The social heart of surgery’, to put healthcare innovation firmly on the map in the Netherlands. The project beat its competitor in the same award category, ‘Curators of Sweden’ (by VisitSweden with Volontaire), which won a Grand Prix in Cannes earlier this year.
Crisis in Foodland!
Can you still really enjoy a nice chicken drumstick? Then you must be one of those people who have actively turned their backs on news consumption. The rest of you are probably looking back nostalgically on the time when you could relish a nice piece of meat without worrying about your health. So where did it all go wrong?
False Conclusions in Research Into the Role of Social Media in Campaigns
“Twitter campaign ineffective” was the headline that appeared a few days ago in the Nederlands Dagblad, who interviewed two researchers from Radboud University about the effect of using social media to generate votes. The timing was well-chosen, of course. Right in the middle of a political campaign in which the ‘experts’ tumble over one another in order to analyze every aspect of the campaign down to the last detail, a blunt denial of the impact of the universally lauded ‘miracle’ of social media is a new and refreshing sound.
Lobbying During Cabinet Formation
When the ballot boxes close on 12 September, an interesting time begins for lobbyists. How can they ensure that their wish list is incorporated into the coalition agreement? After an earlier blog post on lobbying around election time, now a feature on lobbying while the cabinet is being formed: a matter of drawing attention to your message at the right time and through the right channels.
